Serial 1

When Harley-Davidson®’s founders put power to two wheels and created their first motorcycle in 1903, they changed the way the world moved forever. Now, more than a century later, Serial 1 Cycles, Powered by Harley-Davidson®, has created an eBicycle that’s designed to change the way the world moves again.

Inspired by the entrepreneurial vision of Harley-Davidson®’s founders—and the revolutionary impact of their oldest-known motorcycle, affectionately referred to as “Serial Number One—Serial 1 Cycles was created for the sole purpose of delivering innovative eBicycles that make every ride an adventure. Combining Harley-Davidson®’s world-class product development capability with the agility of a start-up brand, Serial 1 Cycles offers premium eBicycles guided by intelligent, human-centered design and crafted using the most advanced bicycle technology available, to create the easiest and most intuitive way to experience the fun, freedom and instant adventure of riding a pedal-assist electric bicycle.

Introducing Serial 1 Powered by Harley-Davidson®

Available for Pre-Order Now | Ship Dates Spring & Summer 2021

Rush City


Up to 20 MPH | $4,499

Rush City Speed


Up to 28 MPH | $4,999

Rush City Step Thru


Up to 20 MPH | $4,399

Mosh City


Up to 20 MPH | $3,399